Our Leadership Team

Bernard Del Rey
bernard@rfpwin.com

Bernard founded RFP Win as a boutique advisory firm focused on the unique sales, marketing, and strategic business development needs of asset managers around the globe.

During his career, Bernard:

Headed complex institutional asset management marketing organizations for two leading global asset managers, JPMorgan Asset Management and Morgan Stanley Investment Management, with a combined $1.4 trillion in assets under management.  During his tenure he covered all direct hedgefund, private equity, real estate, infrastructure, fund of funds and long-only equity and fixed income products in the Americas, EMEA and Asia.

Is an experienced CAO, COO, and business strategist with additional expertise in the capital markets, investment banking, and high net worth businesses.

More broadly, Bernard is a Senior Advisor to the Sales, Marketing and Communications division of the Corporate Executive Board Company, a global best practice organization.

Bernard received his MBA from Kellogg Graduate School of Management at Northwestern University, a BA in Economics and Political Theory from Georgetown University, and a Certificate in Financial Planning from DePaul University.

Jane Curry, Ph.D. and Diana Young, Ph.D.
jane@rfpwin.com; diana@rfpwin.com

Jane received her Ph.D. in English Education from The University of Chicago, where her research focused on the writing process.  Jane has worked with the leading financial services and asset management firms in the design of custom writing training and proposal development.  She has been delivering the custom RFP Win training course for over 7 years.

After receiving her Ph.D. in English from Stanford University, Diana has worked with the leading financial services and asset management firms in designing custom writing training and proposal development.

Jane and Diana’s book, Be A Brilliant Business Writer: Write Well, Write Fast and Whip the Competition was released this October to critical acclaim.

Together, Jane and Diana have focused on helping corporations achieve economic results, shown in these examples of client-collected data on their writing training:

Helped an institutional asset management marketing firm raise its win ratio above 8-9%.

Cut 50% from the time the senior loan committee at a major private equity firm spent reading credit deals–and increased productivity by 15%.

Reduced the turn around time for reports from 3-4 days to 1-2 days at a Fortune 500 auditing firm.

Boosted morale and lowered annual turnover of staff by 50%.

Taylor Noguera
taylor@rfpwin.com

Taylor possesses a unique understanding of how ‘digital’ fits into a financial services company’s overall corporate strategy. Taylor works with clients to devise and implement multi-platform interactive marketing campaigns to support their business objectives specializing in new product launches and online brand development / positioning engagements.

Taylor is an experienced digital marketing entrepreneur and agency executive, having most recently spent six years as Chief Marketing Officer at Special Ops Media as well as US Director of Business Development at LBi, which acquired Special Ops Media in 2008. Taylor:

Was responsible for devising and implementing a strategic vision to introduce LBi to the US marketplace, leading all new business development activity.

Served as the partner primarily responsible for product development, client acquisition and day-to-day operational oversight at Special Ops Media, where he drove significant top-line and net income growth that ultimately culminated in the acquisition by LBi.

Is an experienced financial services professional having served as an investment banker with JPMorgan and Bank One, and commercial banker with Citigroup’s Global Consumer Group.

Taylor’s expertise and advice has been sought-after by top global brands such as Avon, Dell, Citigroup, MTV Networks, JPMorgan, Random House, Penguin Publishing and William Grant & Sons. He holds a BA from Brown University and an MBA from Harvard Business School.